“Healthy you is Happy you!!! That’s why never compromise!! Carry health and happiness packed hot and fresh to your office in Tupperware lunch sets. Spill-proof and airtight they keep your food fresh for long”. With this communication, a national campaign with the theme- “Healthy you is Happy you” was planned, covering 33 Big Bazaars across India. Kiosks were setup and a set of promoters interacted with consumers, playing games and demonstrating our exclusive range of Lunch Category products.